TechAid

Thanks to Narga and Kottke! They got a good collection of resource to help me understand everything about Google Adsense. I also spent some time and went through the Google sites and found it to be interesting. I’ve not - so far - had the opportunity to experience Adsense, since WordPress doesn’t allow scripts. For those of you who haven’t yet discovered about Adsense, here is my version (or rather, what I can remember from what I read in those posts).

Do you think Google is gone Crazy?
After seeing my friend use Adsense for couple of months, I now understand (of course with the help of the posts) that it’s a win-win situation for Google as well as the people who use it.

Let me make it clearer…
The advertisers get a boost in their traffic since they are advertised in a lot more sites in the internet than Google alone. Google charges advertisers for every visits from those Ads. Google(middleman) brilliantly increases the amount of money they earn with the help of the web site owners who in turn are getting paid.

There are a lot of terms/conditions you have to follow when using Adsense. I’ll share with you whatever I remember from Narga’s site.
• Never Click on your own Adsense ads or ask your friends to get it clicked for you. They track the IP address so, if you happen to click a multiple number of times from one particular IP, Adsense bans you.
• You can place a max of three ad units on any web page. Even if you have more than three, the ads won’t appear.
• Don’t have more than one accounts, use the same account for multiple websites.
• Make sure the language you use is supported by Adsense.
• Give the heading as “advertisement” or “sponsored Links”.
• Never disclose any of your confidential information (CTR, CPM, etc).
• Don’t launch a New Page for clicked ads by Default, the ads have to open on the same page.

Insight on how Adsense is used
When I conducted a Survey last month among my friends and colleagues, there were three common ideas that came up:
• My Adsense ads are horrible.
• My Adsense CTR is horrible.
• It’s a good source of income.

But when I further looked at the survey, I found that there where hardly some bloggers who gave the first two comments. On further looking into it as to why there were less number of bloggers who opted for this options, I found that bloggers made a large percentage through Adsense. I’d like to talk about it a little and share my feelings on this subject. Blogs where initially used as a online diary, but nowadays it’s just as likely to be used as a commercially. I know, I termed blogs as commercial, but that’s the truth. I would broadly classify bloggers into three categories, namely:
• People working for Recognition.(Few, big visionary people)
• People working for Money.(Majority of them fall in this category)
• People using it as online dairy(Very hard to find these days)

What ever you do, Don’t Copy!
I read an article recently in Digit magazine (I guess) where in Ravi(name changed) copied all his posts from another site and posted them in his site. He also joined the Adsense but was banned for life by Google for plagiarism. I still am not sure how in the world did Google find this out.

All the major search engines have started to ignore pages with duplicate content and its now become almost impossible for cheaters to get Page Rank in these Search Engines.

There is no point in getting up a site which would just copy contents from another site, though it might get you recognition (probably in a short run) but once you become a stud blogger, everyone would know that you have copied the contents. You also would be banned for life by Adsense, you would also lose all the Readers as well. So, be original and try to write on something that you are well aware off or you have an interest in.

My personal feeling about Adsense.
I agree - it’s a total no-brainer! It’s also easy. And bloggers who do it, find that it makes them a LOT of money.

Google Adsense has started to act weirdly, and the Terms and Conditions of Adsense have been changed recently according to Kottke’s post.

Google offering this service to the user, has got all the Rights to put in whatever they want in the user’s site. But, when the user is found to break the Terms and conditions, he is terminated without any clarification and he also loses the money he had earned prior to his termination. No one is allowed to comment on the Terms and Conditions that brought about the termination is Rude (rather, Evil).

Publishers and the advertisers in the Adsense network may also lose revenue if the Trojan becomes widespread according to BitDefender’s Balazs. For more info, check this out.

So anyone considering of using Adsense, just give it a thought…

Cheers!!!